Twelve Steps to Higher Search Engine Placement

Recent studies indicate that more than 80% of new visitors to a website comes after a request search engine. If this study is that faith, of course, suggests that the work to get high rank on search engines can be more effective, you can do to bring traffic to your site. 12 The following tips will help you begin the design to optimize your site search engine placement. 1. Design search engines - there are hundreds of different search engines, but for best results, you should design your page in order to take full advantage of the search criteria of three major - Yahoo, Google and MSN. If you can get a high ranking on these three, who do not have to worry about other search engines. Knowing how these search engines rank sites (and why they penalize a site) is important. The rules change frequently, but the tips below are the most appropriate. 2. Know your audience. Before applying any advice then do research and find out what is most likely keywords and phrases your target audience is. In most cases, keywords or phrases Wo space your name, but will be something related to solving a specific problem or answer a specific question. Knowing that the question is half the battle. 3. The use of meta-tags. At the moment, almost everyone knows about meta tags. These are orders that can be placed in the HTML code on its Web site to help search engines categorize what your page. The two most important Meta Tags is keywords and Description . The description meta tags to describe what's on this page, keyword and meta tags contain important information should keywords in the page. Avoid the use of down words and phrases such as this will be ignored by the region. Warning: If your keywords in line with the meta keywords that are not included in the text on the site, some search engines will penalize the page or simply is not included. This is done to avoid the meta tag fraudulent. My advice - in a currency other than the Meta description tag on each side. And make sure your keywords in the keyword is used on the page. 4. Optimize the title tag. Many search engines give much weight to code html page. It is the first element in the search engine and exploration of weight. The exclusion of a title immediately reduced the search engine ranking of your page will receive. When I see a title, including keywords and write to draw the attention of users scanned long lists of titles on the results of search engines. For more range, means that the title holder of the party label text on the page. And be sure to use a different title tag for each page of your site. (What with the same title tag is often ignored.) 5. Use keywords in the page news. Page holders are important - for its visitors and search engines. Use short sentences, including buttons words and phrases. Avoid low and generic terms. My advice - use a strong title of the page and use the same title in the title tag. 6. Use the text interesting. Search engines really count on all the words on a Web page where these words range of frequency of use. The most often use a word or phrase (to some extent), the highest rank with that word or phrase in the search engine. Therefore, you must remember to include the words or phrases that can be searched on the side. My advice - Keep your text short, on the subject, and full of keywords. Avoid unnecessary and meaningless words, and a few phrases that will put you in charge. 7. Use Alt tags on all images. Search engines are to sites starting images found on the site. They achieve this by looking at all the labels image on the page, and cataloguing ALT labels accompanying the photo. Of course, if you do not use the ALT-code and images on your site Wo not be catalogued. Using the alt tag, be sure to use a keyword or phrase that describes the content of the image. 8. Use the code title on the links. Search engines see the full text on the site, including the title tag links in the field. Most areas are still unable to use the link title tag, so that when you do, you get an advantage. The link title should be a short keyword or phrase. My advice - take a look at how the pages of my site has a navigation menu on the left to fill out the form with the name of the department. I try to make these names corresponding to my site and link all departments use the code title. Towards this way means that the search engine ranks of the department's name twice. When this text, and again as a link title tag. 9. Give a link Trail. Search engines to your site following the links on the front in the first place. These links will provide a level 2-the path of every page of your site. Failure to provide a link runway, probably search engines will not find all your pages. (And even if it provides a link trail - if you use the same title tag and meta tags on your pages, search engines can not ignore all aspects beyond the first.) My advice - how to check on every page of my site has a link to a then track for a service in the region. You're never more than two mouse clicks from any side. Plus every page has at least 30 different tracks link (cooperation), which makes it very easy for visitors and spiders search engines to navigate the site. 10. Box avoid penalty. Search engines are smarter every day, and penalize a site if it is in violation of the rules of search engine. These standards include: keywords imitation - by using keywords that are not related to the content of the site keyword spamming - struck hundreds of copies of keywords on the page just to get high Many door - with the help of hundreds of pages Index, which do nothing but pointing to the link spamming - send links to the presentation link 500000 Page reorientation of services - not necessarily a great pity, but it can cause loss of rank-frames on the home page - not necessarily a great pity, but it can cause loss of film classification Flash on the homepage - not necessarily a great pity, but it can cause loss of rang My advice: Do not forget that search engines are intelligent software. When you visit a page that tries to find out what the page is at all, relying mainly on the headlines, headlines, text, links and images on the page. Hence, it is important to focus on these issues, and avoid those who can put in a penalty. 11. Check for errors. Before submitting your site for search engines, run HTML page by a director and a spell check. Search engines can control and pay attention to spelling and html, and penalize a page that has too many one of them. My advice - take the time to do it well. If you receive a poor rating in a search engine that could be six weeks before the search engine is a new rank. Get it on the eve of presenting the search engines, then stay on the right so that when the search engine returns, you will continue to receive high rank. 12. Send manually region. Do not be tempted to use an automatic site submission program. They do not work, and you can be penalized. Best manually submit your site to major search engines. Yahoo, Google, MSN. My advice - Start by Google.com, yahoo.com, and MSN.com. Everyone has a place to register your site with its search engine. This May seem a lot of work, but if you do well and get high ratings, which will be profitable. Stacey Craig has been studying the search engine optimization as a hobby and has been very good search engine positions in the past for PublisherGate - http://www.publishergate.com members site software